5 Google Analytics Techniques for B2B Marketers
The success of a B2B company depends on generating leads and boosting sales. But, how will you know whether your marketing efforts have been fruitful?
Turn Data Insights into Actions
We define success and measure performance with several web analytics solutions, including Google Analytics, Adobe Analytics, and Google 360 suite. Our analytics consulting services assist you in transforming website data into digital marketing activities, and hence optimizing success in the digital channel.
Get started with your free Analytics Audit
Get an assessment of your analytics account, absolutely free!
Analytics tracking
Migrate your website from legacy code to tag manager or setup new tag management solution for faster tracking deployment.
Conversion rate optimization
Improve your marketing campaign conversion rates through A/B testing and purchase path optimization, therefore, increases your ROI significantly.
Google Analytics audit and consultation
Explore the full potential of your analytics account and get accurate information through our certified analytics experts.
Advanced tracking and configuration
Gain insights in-depth from cross-device user id implementation, e-commerce (basic and enhanced), funnel/goals setup, in-page analytics, and campaign tracking.
Custom data filtering
Refined data through customized dashboard setups, automated alerts, and segmentation help you focus more on business goals.
Website monitoring and reporting
Regular monitoring of navigation analysis, funnel abandonment, goals conversion rate, and KPI translates into an overall improved performance.
Why is it so important?
Align reporting with business objectives, thus better utilization of resources
Uncover new growth opportunities
Minimize risks of failure through real time performance monitoring, consumer behaviour, and trends
How do we do it?
Stumbling upon the success gaps, through a detailed understanding of business objectives and 24/7 consultation support make us more reliable in successfully implementing analytics solutions.
Analysis of Requirements
Documentation
Testing
Deployment and Reporting
What do you get?
Our proven expertise in Google Analytics will assist you in minimizing the redundancy of data and take advantage of the below-listed features for effective customer understanding.
- Goals and funnel setups
- E-commerce tracking
- Site search queries
- Campaign measurement
- A/B Testing
- Cross domain tracking
- Dashboards and Custom reports
- User Flow visualization
- Cross-device tracking
- CTA buttons tracking
- Forms tracking
- Banners/Images Tracking
- Videos Tracking
Get started with your free Analytics Audit
Get an assessment of your analytics account, absolutely free!
