Digital Musings

While there are some similarities between the two skill sets, there are clearly a lot of differences too.

With its constant growth and evolution, CSR has become more of a well thought of digital business strategy than a mere investment. 

With more than 900 million Gmail users worldwide, Gmail sponsored promotions have opened new opportunities for advertisers.

With more than 60 hours of video content uploaded on YouTube every single minute, it is certain how YouTube, as a traffic source has limitless potential.  

Facebook started rolling out their verified page badges for local businesses in US, UK, Canada, Australia and New Zealand. 

The biggest elephant in the room when it comes to social influencers is the pricing mechanism. 

Myntra, a leading online fashion store which is now owned by Flipkart, India’s largest ecommerce player, went app-only on 15-May. 

Parallax is great for telling the story of your brand and getting a very high level of engagement from the user. 

If your website starts getting traffic from unnatural/bad links, very soon you will lose rankings on search engine results. 

After taking the first step and launching a website for your business,you must be content that you are done with the design...

Soon to be released Google's "mobile friendly" update on April 21 has created some sort of panic among website owners. 

Not everything posted on twitter starts trending. Marketers analyse lots of data to derive insights on what becomes contagious on twitter.