How To Guides : Marketing Analytics

Automation is the technology by which a process or procedure is performed without human assistance. Automation can be performed in many ways in various industries.

A goal in simple language means what you want to achieve or your targets. If we talk in terms of a website, it signifies the whole activity called a transaction to the success of the business.

Being the most popular and widely used website YouTube attracts billions of users, which contributes to only a third of all the internet users put together, for sharing videos.

User Permission is the ability of Google Analytics which allows the account owner of the data to maintain a tight control over which individuals have access to the organization’s data and what they can do with it.

General data protection act “GDPR” has been in effect for nearly 3 months now i.e. since 25^th May”2018. Understandably, online businesses are being impacted by it. To put into...

Have you ever noticed that your Google Analytics account is showing incorrect sessions, conversions, etc. or not working properly because of incorrect implementation of Google Analytics

Google Analytics is a free tracking tool provided by Google. This tool can be created by anyone who has a Google account.

Universal Analytics is the latest Google analytics tracking code used to track your website. This comes with features like User-ID to collect engagement data on various platforms